19A - Idea Napkin No. 2

You: I am a second year business management major from outside of Tampa, FL. I have grown up a die-hard Buccaneers fan always looking to improve the team and the organization. My goal is to work for the Tampa Bay Buccaneers which will give me a platform to possibly implement these ideas. I could see this playing a part in my life using my ability think analytically and solve problems if I were to be hired by the organization. I have an in-depth knowledge of the team and how sports business works which will help me get the experience necessary to land a job.
What are you offering to customers? What I am offering to customers is an experience that will motivate them to buy a ticket to the game rather than watching it at home. This will allow fans to be able to go to the game for a fair price and enjoy their time in the stadium for a fair price as well. The app would improve the experience within the stadium keeping fans engaged and allowing them the most time possible to enjoy the game.
Who are you offering it to? The target audience for this was originally the casual Bucs fan in the Greater Tampa Bay Area who enjoys going to the games, but does not have the financial means to make a habit out of going. After receiving feedback, I believe this can be transferable to the entire NFL. This would appeal to fans individually or with families as they can have much more fun in their team's stadium without breaking the bank.
Why do they care? Fans will care about this because it will save them money and time. Fans will be able to attend a game and have food drink from the concessions and not feel bad about themselves financially. The app will reduce wait times within the stadium and improve the experience during the game breaks.
What are your core competencies? I would say my passion is what sets me apart from everyone else because no one wants to see the Buccaneers succeed on and off the field more than me. Working for the Buccaneers would not be a job for me and I would do everything in my power to make sure this or anything else would get done for the betterment of the team and organization.

I do believe that many of these elements work hand in hand when it comes to achieving my goal because my competencies allow me to other something to customer that is very valuable. Being able to define the target consumer base and offering them something valuable is an important component of business so I really do believe these elements tie into each other.

Feedback: The main feedback I received on my first idea napkin was my passion was evident and that this idea can be applied to other teams in the NFL and other sports even. I incorporated both into the idea napkin above.